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Chinese garment exporter recollects hard experience in 2008 |
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16:32, January 04, 2009 |
Zheng Jianpei, a garment exporter in South China''s Guangdong Province, could not idle about, although people across the country were decorating their houses with lanterns and streamers to celebrate the New Year. Against chilly wind, Zheng and his fellow staff flew northward to attend an exhibition with packages of sample garments in Beijing, in an attempt to expand the domestic market.
"The economy is in a low tide. We enterprises have to learn to save ourselves," said Zheng, board chairman of Dongguan Hao Heng Garment Co. Ltd., which has largely been dedicated to garment export for more than a decade.
Hammered by the global financial crisis, the year 2008 proved hardest for most Chinese exporters over the past 10 years. It was also a year China, with import and export contributing to about 60percent of its gross domestic product (GDP), adjusted its foreign trade policies most frequently in the past decade.
HIT BY PLUNGING SALES
Zheng has been engaged in the garment export business for 11 years, coming through the stages of processing with customer''s materials, producing under the OEM (Original Equipment Manufacturer) mode, and developing his own brands. In the first five years in his career, Zheng worked as a worker and then a partner in a garment mill. In 2002, Zheng set up his own tailor shop in Dongguan City, a garment export hub in South China, selling T-shirts and sportswear across the world.
"I had a good time up to 2007, when I expanded export at an annual rate of 60 percent in sales volumes," said Zheng brightly.
Misfortune befell in 2008, forcing Zheng''s sales to plummet month by month.
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