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Vietnam's first low-cost airline launched
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10:25, May 24, 2008

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Jetstar Pacific, Vietnam's first low-cost airline, was officially launched here Friday, becoming a part of the world-renowned Qantas Group.

Jetstar Pacific, formerly known as Pacific Airlines Joint Stock Aviation Company, is set to revolutionize the local aviation industry by offering the promise of "all day every day, low fares" across its expanding domestic network under the Jetstar brand.

"As Vietnam's first low-cost, value-based airline, Jetstar Pacific will change air travel in Vietnam by making it more affordable for more people to fly," said Jetsta Pacific Chief Executive Officer Luong Hoai Nam.

This includes a fresh approach to airfare ticket sales and product, including online and through newly re-branded ticketing offices and airports across Vietnam, he said, adding that Jetstar Pacific is Vietnam's first airline to offer online booking.

Jetstar Pacific was committed to offering the lowest fares in Vietnam, he said. "Jetstar Pacific will follow the very successful model of Jetstar, where the brand is already established across Australia and the Asia Pacific."

"From today, we will be operating from a platform that has proven to be very successful. Through our primary offering to customers, such as low fares leadership, award-winning customer service and outstanding safety standards, we aim to emulate the success which has already been achieved by Jetstar and the Qantas Group."

"Jetstar is serving 3 million visitors per month, and we hope to follow this success in Vietnam," Nam said.

Jetsta Pacific is proud of being Vietnam's leading airline applying advanced technology, and looking forward to introducing new tools that further enhance customers' experience, and smart and efficient ways that will help it develop and keep low fares inthe future, he said.

Jetstar Pacific has an existing fleet of four Boeing 737s and a future order of up to 30 Airbus A320s by 2014 to support the Vietnamese carrier's plan for future growth in Vietnam and Asia under the Jetstar brand.

Source: Xinhua



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