Brazil is expected to become the world's third largest market for computers in 2010, said Ricardo Carreon, Intel's Director General for Latin America, on Monday.
To accomplish that, the country, which currently occupies the seventh position in world ranking, needs to overcome France, the U.K., Germany and Japan. The U.S. and China come in the first and second positions respectively.
Carreon said Brazil's computer sector has extremely positive and peculiar characteristics, which has made the country a developed market.
"The (computer) industry in the world grows at an average of 10 percent per year. In Brazil, that growth is 10 percentage points higher than that average," said the executive.
The U.S. company estimates that the Brazilian computer market as a whole will grow 20 percent in the next three years, but growth expectations on retail is expected to reach 30 percent in the period.
A study revealed that 78 percent of Brazilians who bought a computer in 2006 chose to acquire a new one, instead of a second-hand one, up from 75 percent in 2005.
The research also showed that a personal computer is being used for more sophisticated purposes, such as downloading music and videos, backup, interactions on online communities and uploading digital photos to websites.
Internet users who rely on broadband cable connection increased from 10 percent to 16 percent, and dial-up connections fell from 45 percent to 39 percent, said the study.
The study, carried out among 1,400 Brazilians aged between 18 and 45, also said that the amount of laptops with Internet connections rose from 75 percent to 90 percent over the period, reflecting the manufacturers' investments in wireless technology.
Intel's President in Brazil, Oscar Clark, explained that four factors have contributed to the rise in the demand for computer technology in the country, namely the devaluation of the U.S. dollar against the local currency real, the struggle to ban an underground market, tax incentives and the more offer of credits to consumers.
Source: Xinhua
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