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Tourism consumption expected to surpass100 billion yuan during National Day holiday
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15:29, September 08, 2009

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It is learned from Beijing travel agencies that residents' traveling enthusiasm has been all time high. The majority of outbound travel groups have been booked. Travel agents say that in the next few weeks, the domestic tour groups booking will witness a growth spurt.

The latest report released by China Tourism Academy shows that, taking factors such as longer vacation time into account, it is expected during this year's National Day week, the number of domestic tourists will be more than 200 million, up 13%. Tourism incomes will surpass1000 billion yuan, up 25%. As vacation increased by one day, per capita tourist spending is expected to grow from 448 yuan in 2008 to 500 yuan or so during the holiday week.

The latest survey conducted by Ctrip.com also shows that more than 60% of respondents said they plan to travel during the National Day week, and this ratio was the highest in recent years.

Experts said that China's economic development is becoming stabilized and better, and people are willing to spend more in tourism. In particular, this time the National Day holiday is expanded to 8 days, and has themes such as 60th anniversary of PRC, Mid-Autumn Festival, World Expo, the Asian Games and many other themes, consumers' desire for travel that has been accumulated for a long time will be released, and leads to large-scale holiday tourism consumption climax.

Deputy Director of China National Tourism Administration Du Jiang has pointed out that the added value of China's tourism accounts for 4% of GDP, and more than 110industries are tourism-related.

Tourism consumption contributed over 90% to residential sector, and more than 80% to civil aviation and railway passenger transport industry, more than 50% to cultural and entertainment sector and more than 40% to the catering industry and commodities.

According to the World Tourism Organization estimates, when tourism revenues increased by 1 yuan, it will stimulate growth of 4.3 yuan in related industries.

In addition, the tourism consumption and tourism development can provide relief to the employment problem. At present, China's tourism industry employed more than 10 million people, and about 60 million people are working in tourism-related industries, with an annual increase of 50 million people employed.

By People's Daily Online



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