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China's health officials investigate 1,200 illegal medical advertising cases (2) |
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16:15, July 10, 2007 |
The regulations, effective since Jan. 1, ban the depiction of medical techniques, treatment methods, patients or experts, the army and armed police and claims of certain cures.
Provincial health authorities retain the authority to approve medical advertisements, but more emphasis must be placed on vetting the texts used to market products, according to the regulation.
In the first quarter of 2007, medical departments received more than 5,000 applications for medical advertising licenses and issued 3,000 licenses.
Source: Xinhua
[1] [2]
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